The NBA and WNBA back Sheryl Sandberg's Lean In Girls, whose handbook tells adults not to call participants "girls" and covers gender identity.

The campaign will educate fans, particularly young adults, about the risks associated with sports betting and prediction markets

Angel Reese could become the first player in WNBA or NBA history to win Defensive Player of the Year, the rebounding title, and Finals MVP in the same season.

The NBA and WNBA are teaming with the NCPG on a responsible gaming campaign about sports betting and prediction markets.

The NBA and WNBA have partnered with the National Council on Problem Gambling in hopes to educate fans on the risks of gambling.

First-Ever NBA Tip-Off Tripleheader on Tuesday, Oct. 20, Features Boston Celtics Visiting Detroit Pistons at 3 p.m. ET, NBA Champion New York Knicks Hosting Philadelphia 76ers at 7 p.m. ET, followed by Oklahoma City Thunder at San Antonio Spurs at 9:30 p.m. ET – All Games on NBC and Peacock

New research released by EDO, the TV outcomes company, finds that ads airing during basketball programming generated 4.1x as much impact as the average ad on broadcast and cable primetime during the 2025-26 season,